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M3M India plans to invest INR 2,100 crore to develop Jacob & Co.-branded ultra-luxury residences in Noida, marking the first housing project in India under the iconic global brand known for its high-jewellery watches. Spread over six acres, the development will offer 150 premium homes in the first phase and about 100 serviced ultra-luxury residences in the second, with prices ranging from INR 14 crore to INR 25 crore. M3M India expects revenue of INR 3,500 crore over three years, aiming to establish a new benchmark in India's ultra-luxury real estate segment.
M3M India has announced a significant investment of INR 2,100 crore to develop ultra-luxury homes in Noida under the Jacob & Co. brand. The project, named 'Jacob & Co. Residences, Noida,' will be the first housing venture in India by the globally recognized luxury brand, celebrated for its high-jewellery timepieces and exceptional craftsmanship. Advertisement
The launch was attended by Jacob Arabo, Founder and Chairman of Jacob & Co., highlighting the global appeal and design expertise brought into this development. Gurugram-based M3M Group, which is also developing two Trump-branded ultra-luxury housing projects, will utilize a six-acre plot for the Noida development. The first phase of the project will feature 150 premium residences, while the second phase will include approximately 100 ultra-luxury serviced homes designed to offer international standards of comfort and design.
The residences will be offered at prices ranging from INR 14 crore to INR 25 crore. M3M India expects the total revenue from this project to reach INR 3,500 crore over the next three years, reflecting strong demand in the premium segment. Promoter Pankaj Bansal said the collaboration with Jacob & Co. aligns with the company's strategic focus on raising the standard of luxury living in India. Jacob Arabo emphasized that India is an exciting market for luxury real estate, and this partnership is intended to set a new benchmark for ultra-luxury living in one of the world's fastest-growing markets.
M3M Group has a strong track record, having completed 40 projects spanning 20 million square feet, and currently has 17 projects under construction covering 40 million square feet. The company's experience in luxury and ultra-luxury projects provides a solid foundation for delivering residences that meet international standards and expectations.
Source PTI
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