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Trehan Iris has entered a strategic partnership with boutique fitness and wellness brand Knox to embed a full-scale wellness experience into its upcoming residential project in Gurugram. The development will feature an exclusive Knox Studio offering high-performance training, mindful movement sessions and community-focused wellness activities. The collaboration aims to set a new benchmark for luxury living by blending architecture, fitness and social engagement. Trehan Iris says the initiative reflects its commitment to creating balanced, community-oriented environments, while Knox will bring its design-led, precision training philosophy to a residential setting for the first time. Residents will benefit from customised programmes led by certified trainers, combining physical and mental well-being.
Trehan Iris, a well-established real estate developer recently announced that it has formed a strategic collaboration with Knox, a boutique fitness and wellness brand recognised for its design-led approach and holistic training ethos. The alliance is intended to reframe luxury living by embedding a comprehensive wellness experience within Trehan Iris' upcoming residential development in Gurugram. Advertisement
The project will include an exclusive Knox Studio, envisioned as an experiential wellness centre offering high-performance fitness sessions, mindful movement routines and a dynamic schedule of community-based activities. By combining architectural finesse with forward-thinking wellness philosophies, both companies aim to establish a new benchmark for urban residential living in which personal well-being, social engagement and contemporary comfort are seamlessly integrated.
Aman Trehan, Executive Director at Trehan Iris, mentioned that the organisation's aim has consistently been to build environments that support balance and foster meaningful community living. He noted that this collaboration introduces a fresh layer to the residential experience by encouraging residents to connect through movement, shared wellness aspirations and a collective sense of vitality.
Knox, widely recognised for its precision-driven programmes, design sensibilities and strong community culture, will extend its philosophy into a residential setting for the first time. The studio will feature specialised training modules, adaptive exercise formats and lifestyle-oriented events designed to encourage both physical development and emotional resilience.
Joel Pinto, Co-Founder of Knox, said that the collaboration enables the brand to bring its signature approach into the home environment. He added that the intention is to create more than a fitness space by establishing a lifestyle ecosystem where residents can engage, connect and flourish.
Trehan Iris' Gurugram development is being conceptualised as a modern living environment that blends intelligent architectural design with holistic wellness. The Knox-led wellness initiative will introduce customised fitness programmes crafted by globally certified trainers and routines that combine physical conditioning with mental well-being, offering residents a refined and future-focused lifestyle.
With this partnership, Trehan Iris strengthens its reputation for creating integrated ecosystems where design, health and community intersect to shape the next phase of urban living.
Source - PTI
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