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Brigade Enterprises Ltd has announced plans to generate INR 2,500 crore in revenue through a new luxury housing project in East Bengaluru. The development, spread across 10.75 acres, will feature a saleable area potential of 2.5 million square feet under a joint venture with a landowner. The company reaffirmed its focus on Bengaluru as its primary market, highlighting the city's connectivity, infrastructure, and lifestyle strengths.
Real estate firm Brigade Enterprises Ltd has disclosed that it is aiming to achieve revenue of INR 2,500 crore from a newly announced luxury housing project in East Bengaluru. The company has entered into a joint development agreement with a landowner for the venture. Advertisement
In its regulatory filing earlier this week, Brigade Enterprises explained that the project will span around 10.75 acres with a total saleable potential of 2.5 million square feet and an estimated gross development value of approximately INR 2,500 crore.
Pavitra Shankar, Managing Director of Brigade Enterprises Ltd, stated that Bengaluru remained the group's primary market, and the launch underscored its strategic intent to focus on high-quality developments in premium micro-markets. She noted that the project aimed to integrate strong connectivity, modern infrastructure, and lifestyle appeal.
Established in 1986, Brigade Group has delivered a wide range of projects across multiple cities including Bengaluru, Chennai, Hyderabad, Mysuru, Kochi, Thiruvananthapuram, and GIFT City. The company operates across residential, office, retail, and hospitality segments.
With its emphasis on premium locations and high-quality development standards, the group aims to leverage its established market leadership to capture sustained demand in the city's luxury housing segment. The initiative also reflects its broader strategy of catering to urban markets with strong infrastructure and lifestyle potential.
Source - PTI
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