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Crompton Greaves Consumer Electricals Ltd. has achieved a significant milestone by winning its first major solar rooftop order in Telangana, valued at INR 52 Cr. This marks its entry into India's rapidly growing solar rooftop market, estimated at INR 20,000-25,000 Cr and growing at over 20% annually. The move aligns with Crompton's strategy to expand its Total Addressable Market and complement its strong performance in solar pumps. With a trusted brand and widespread distribution network, the company aims to contribute actively to India's green energy transition while creating substantial value for consumers.
Crompton Greaves Consumer Electricals Ltd., a leading player in India's consumer electrical market, has made a strategic entry into the solar rooftop segment by securing its first major order in Telangana, valued at INR 52 Cr. The achievement highlights the company's focus on sustainable energy solutions and strengthens its position as a credible participant in India's growing solar energy market. Advertisement
The solar rooftop segment in India is currently valued between INR 20,000-25,000 Cr and is expected to grow at a rate exceeding 20% annually. Crompton's successful order marks a strong commercial debut in this large-scale segment, demonstrating the company's readiness to scale operations and meet rising demand.
This move also fits within Crompton's broader plan to significantly expand its Total Addressable Market from INR 75,000-1 Lakh Cr to INR 2 Lakh Cr. The combined potential of solar pumps and solar rooftops is estimated at INR 40,000-50,000 Cr, providing the company with a substantial opportunity to grow. Crompton is well-positioned to capture this market due to its trusted brand, extensive distribution network, and growing momentum in solar pumps, where it has already secured large orders and developed a robust pipeline.
Promeet Ghosh, Managing Director and CEO of Crompton, noted that solar rooftops offer a transformative opportunity for India's energy sector. He explained that the company's entry into this segment reflects its commitment to sustainability, aiming to provide high-performance, innovative products while contributing to India's green energy transition. He further stated that securing this first major solar rooftop order validates Crompton's capabilities and sets the foundation for rapid growth in a sector experiencing strong demand. Leveraging its brand strength and distribution reach, the company intends to deliver value to consumers and the broader ecosystem, focusing on innovation, quality, and excellence.
Crompton, with over 85 years of brand legacy, has been a market leader in fans and residential pumps and has expanded into several home appliance categories, including lighting solutions, water heaters, air coolers, and small kitchen appliances such as mixer grinders, air fryers, OTGs, and electric kettles. Its consistent focus on energy-efficient products has earned recognition, including three National Energy Consumer Awards by BEE, Ministry of Power, most recently awarded by the President of India in 2023 for its storage water heater.
Source PTI
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