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TRULiV, a Chennai-based co-living and staycation operator, announced earlier this week that it had become the first company in India's alternate hospitality and co-living segment to achieve profitability. The firm reported revenues of INR 32.34 crore for FY 2024-25, more than double the previous year, and turned a profit of INR 13 lakh after posting a loss in FY 2023-24. With nearly 7,000 beds set to open across major cities, the company now eyes INR 50 crore revenues in the coming fiscal while retaining its asset-light model.
TRULiV revealed that it had achieved profitability for the first time in the co-living and alternate hospitality space in India. The company posted revenues of INR 32.34 crore in FY 2024-25, reflecting a growth rate of 108.8 per cent compared to the previous year's INR 15.53 crore. Net profits stood at INR 13 lakh, a reversal of the INR 3.47 crore loss registered in FY 2023-24. The achievement has come within just five years of the company's inception in 2019, with TRULiV managing to outpace the sector's growth while adhering to a capital-efficient, asset-light approach. Advertisement
The firm has nearly 7,000 beds under agreement across Chennai, Bengaluru, Hyderabad and Pune, which are expected to become operational over the next 12 to 18 months. With this expansion, TRULiV has set its revenue target at INR 50 crore for FY 2025-26. The company said its strategy continues to focus on operational discipline, curated experiences and a differentiated supply model.
Co-founder and Chief Executive Officer, Rohit Reddy, noted that achieving profitability in a competitive and rapidly growing sector within five years was a milestone the company considered significant. He remarked that while India's co-living industry is growing at an estimated 17 per cent CAGR, TRULiV has delivered more than 100 per cent year-on-year growth by remaining capital-efficient and prioritising community and experience. He added that Gen Z and Millennials are shaping the future of urban living, and TRULiV is positioning itself to address their demand for flexibility, design and community-based living.
Co-founder and Managing Director, Ranjeeth Rathod, said the success demonstrated that profit and growth can be achieved simultaneously in alternate hospitality. He stated that the company was proud to rank among India's top five in less than five years, but was more gratified to have reached this milestone through a sustainable, asset-light strategy and a customer-first focus. He added that the firm sees this phase as the beginning of a larger transformation, making alternate hospitality aspirational and financially viable nationwide.
Earlier this year, TRULiV's valuation was reinforced through a strategic investment from Bennett, Coleman & Co. Ltd (BCCL) at INR 356.5 crore, highlighting investor confidence in its capital-efficient, scalable business model. Backed also by Conquest Capital, DRA Homes and select high-net-worth individuals, TRULiV has announced plans to diversify into holiday homes, retirement living and nature-centric stays. The company projects that its capital-efficient approach will enable it to generate INR 200 crore in annual revenues within the next three years.
With upcoming expansion across major urban centres and diversification into emerging living formats, TRULiV intends to strengthen its presence in the sector. Its investor backing and disciplined, asset-light model underline a path aimed at long-term growth and wider acceptance of co-living and alternate hospitality formats in India.
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