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Home interiors brand HomeLane has launched a new experience studio on 100ft Road, Gandhipuram, marking its twelfth store in Tamil Nadu. The Coimbatore studio enhances the company's presence in a key South Indian market, offering tech-driven home interior solutions with a 45-day delivery guarantee. Inaugurated by political figures K. Annamalai and Vanathi Srinivasan, the studio provides services such as AI-powered 3D visualisation, flat pricing, and project management support.
HomeLane, one of India's premier home interior brands, has expanded its footprint in Tamil Nadu by opening a new studio on 100ft Road in Gandhipuram, Coimbatore. This marks the company's twelfth studio in the state, further strengthening its service offering in South India. The brand continues to deliver tech-enabled, hassle-free interior solutions with reliable timelines and its hallmark 45-day delivery commitment. Advertisement
The launch was officiated by K. Annamalai, former IPS officer and former BJP Tamil Nadu State President, alongside Vanathi Srinivasan, MLA for Coimbatore South. They observed that Coimbatore's legacy of entrepreneurship and construction is being redefined by professional interior brands like HomeLane, which promote a shift towards structured, design-centric execution. They remarked that this development contributes to Coimbatore's rising status as a quality-driven interior design hub.
Tanuj Choudhry, Co-Founder and COO of HomeLane, noted that Tamil Nadu has consistently been one of the company's most responsive markets. He explained that the new studio serves to reaffirm HomeLane's commitment to delivering well-designed homes on time and within budget, without the typical obstacles homeowners face when managing interiors independently.
The company's brand ambassador, MS Dhoni, represents its values of dependability, consistency, and strong performance-attributes that resonate well with HomeLane's customer base in Tamil Nadu.
This integrated approach offers a new standard for home interiors in Coimbatore by combining technology, predictability, and design quality.
Dharsan Srinivasan, the studio partner, pointed out that customer expectations in Coimbatore have evolved beyond aesthetics. He stressed that what homeowners now want is a system that delivers, adding that HomeLane is fulfilling that demand effectively.
Founded in 2014, HomeLane has grown into a leading name in tech-enabled interior solutions, having completed projects for more than 45,000 homeowners across 40 cities through over 70 experience centres. The company is supported by marquee investors including Accel, Peak XV, WestBridge, Pidilite, and MS Dhoni.
The company's investment in Tamil Nadu reflects growing urban demand for standardised, design-led home solutions with guaranteed timelines. By integrating AI tools, transparent pricing, and professional project management, HomeLane is transforming the traditional home décor experience into a streamlined service model-something increasingly sought after in India's Tier-II cities.
Source - PTI
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